http://www.kansascity.com/living/article58528708.html
Hallmark’s
Valentines Day advertisement for 2016 made my heart warm. It features
interracial couples, heterosexual couples, homosexual couples, and focuses on
one thing- love. It presents all of the different types of couples as equal,
and presents their love for each other as equal. In our reading about dating
reality shows, we read that in media and television, women who are of color,
lesbian, bisexual, or different in any way never get to be the princess. Thanks
to Hallmark and other companies that are embracing the beauty in diversity, we
finally get to be princesses on TV, too. Further, advertisements like this set
examples for society. Acceptance and normalcy on such a large scale are
contagious! Hallmark is a prestigious, family oriented company, and it’s
setting a positive example for its millions of customers. Of course, as it says
in the article, there was some negative backlash from the commercial from
conservative and closed-minded people. Thankfully, Hallmark’s data collection
found that positive responses far outweighed the negative responses and that is
both uplifting and encouraging.
-Karly Morgan
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