
Sports Illustrated magazine is notorious for
its covers. A few times each year a lucky girl is chosen to be
photographed on the beach in almost nothing, doing her sexiest pose. Of course
this magazine created by men for men searches to find new, hot, females each
year; all of these girls happen to be white, thin, young, beautiful and of course
heterosexual. Each year the magazine becomes more progressive, progressively
reducing the amount of clothes the girls are wearing. It seems as though the
bodies of the women are almost identical from cover to cover, and year to year.
One race, one weight, one body, one age, one type. “Sexy” is embodied by these women and these
women only. Women of other races, weights, etc. are not able to be sexy. It
isn’t in their makeup. The male gaze simply doesn’t see them as attractive.
This year Sports
Illustrated decided to push some boundaries. They allowed a 65 year old woman
to be featured in the magazine. At first I was excited as I searched for the
image, but once I found it I was instantly disappointed. Instead of putting
forward a new idea of beauty while challenging stigmas that
surrounded the topic of age and beauty, the magazine perpetuated a cycle that allows
only a certain type of woman to be beautiful; although this woman was older,
she looked young. Once again we see
an example of media “pushing boundaries.” We can’t see her wrinkles, or her
cellulite. Her body is edited. She can be old, but she can’t show the signs of
age, she can be black, but she needs to have white features and straight hair. Basically you can be different but you can’t
look different. Real age still isn’t allowed. So these “changes” aren’t really
progressive at all. In fact they are even more damaging because now
expectations are not only put on young woman to look a certain way, but older
women are expected to meet an unrealistic standard as well. Realistic bodies
still aren’t shown. Age isn’t celebrated it is denied. In sum, diversity is
still absent.
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